Billabong x Sincerly Jules

Bloomingdale’s NYC Pop-up Store & Collection Launch Event in LA

Project: Design & Layouts for Print and Custom In-Store Builds / Windows

Concept

Utilize artwork from the collaboration to recreate the collection’s vibe which was inspired by the photoshoot’s location. We used rich colors, bold patterns, and timeless props to bring the vibrant streets and landscapes of Columbia to the event.

Art Direction: Billabong Team

Photos: Jimmy and Jesse Marble